Post COVID-19, Choose ‘Certified Organic’ As The ‘New Normal’


The recent COVID-19 pandemic has led us to rethink our perception about health, safety, and hygiene. As we start to embrace a new lifestyle, a new world order, a new “normal”, we will choose to focus better on boosting the health and immune systems of ourselves and our loved ones.

There is a growing agreement that natural ways of boosting health are better alternatives than chemical solutions and medication for long-term well-being of the body and its ability to fight off diseases. One of the most important steps in this direction will come from embracing organic foods and products, and laying off toxins and chemical substances. Be it food, skincare, or any other articles of personal use, we are all set to see a new emergence of organic and certified organic products.

If you are ready to welcome organic as the “new normal” in your lives, here are a few things we suggest you to consider:

Read the labels

Soaps, shampoos, perfumes, lotions and almost every other skincare product that we use on regular basis contain sulphates, parabens, mineral oils, phthalates, tributyl-tin (TBT), synthetic fragrances, and a host of other toxic chemicals. The skin is the largest organ and most of these toxins get absorbed through the skin. Over time, they lead to the damage of lungs, liver, and kidneys. Many of these also tend to be carcinogenic or cause neurological diseases in the long run.

Hence, it becomes important to carefully read the labels before you purchase any product that claims to be organic. Moreover, if you are looking forward to buying organic skincare products for your baby, it’s crucial to check the necessary organic certifications beforehand. Prominent brands like have a product portfolio that is COSMOS ORGANIC certified by ECOCERT GREENLIFE according to COSMOS Standard; meaning their products are internationally certified by renowned regulatory bodies such as Ecocert and COSMOS.

Hidden toxins

Much has been said and written about toxic chemicals such as sodium lauryl sulphate (SLS), triclosan, coal tar, and petrolatum, and others which are used in shampoos, soaps and skin care products. Many of us are now aware of these toxins and steer clear of products that contain them.

What many of us are still not aware of is the fact that even the “best organic shampoo and soapsthat claim to be “gentle” or “alcohol free” may come with a number of artificial fragrances, colouring agents, thickening or cleansing agents, and preservatives that are just as harmful. This again makes it very important to look for products with a “certified organic” label, which assures that the product we’re holding is genuinely free of toxins.

Natural Vs. Organic Vs. Certified organic

One of the common misconceptions that we harbour is that any product with a floral or green label is natural or organic. In fact, many skincare products use terms such as “made from natural ingredients”, “Ayurvedic ingredients”, and “for delicate skin” to lure customers. It is important to remember that while the ingredients in your baby’s shampoo may be natural, they may still contain traces of pesticides and harmful chemicals.

On the other hand, organic products are grown in organic farms using natural insecticides instead of harsh chemical pesticides. The organic baby oil, for example, is organic.

With a plethora of options available, it becomes confusing for you to choose the safest option. The best way out is, however, to simply look out for certified organic or organic products that are made using organic ingredients and are certified by global organic certification organizations like Ecocert.

Certified organic baby products

While we have seen how it is important to look out for organic and certified organic skincare and haircare products, we cannot be careful enough when it comes to baby products. Most labels make tall claims such as “safe for baby skin”, “recommended by moms”, and “keeps your baby smelling fresh”. These claims may sound attractive but it may not be the best products for your little ones. That’s why you should be focussed on buying baby products such as organic baby wash and lotions that are certified organic and come with no toxins, artificial fragrances or any other harmful chemical.

Ecocert Greenlife Certification

One of the safest ways to shop for certified organic products is to look out for global certifications. The Ecocert Greenlife certification, for example, is an assurance that 99% of the ingredients in the product are naturally sourced and the product is approved by the COSMOS international standard.

As we emerge from the COVID-19 pandemic and start to embrace a new, natural, and healthy lifestyle, we must remember that awareness is our greatest power. We must start to recognise the need to know about the labels and ingredients that go in different daily use products in order to make our choices wisely.

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